Off page SEO is not implemented directly on your website’s pages so it is not on page SEO but rather off page off page.
Off Page SEO includes links created to your website and any mentions or citations of your brand on another website meaning it is done off page in order to be able to improve its rankings and authority a website needs a healthy backlink profile this happens when a website manages to achieve constant new links directing to it however more important than the number of links that a website receives is the quality of the links pointing to it in an ideal world any huge website such as CNN the official website of Homeland Security or Madonna’s website would not only mention small local bakery’s website but it would also link to it the implications of a link from very big websites do not only mean more traffic diverted to a small website but it will also mean that Google would consider that as authority being shared under the smaller sites this would improve small bakery’s websites Authority and performance leading to better rankings and more traffic in reality however not all mentions of your brand or your website will link to your site this might be not ideal but it does occasionally happen on the bright side however such mentions will not be
considered as spammy links by Google and they will help increase your website’s online exposure and visibility getting tons of links your website is nice but Google does not like irrelevant links it actually sees those as spammy and can potentially penalize a website for being linked from them a healthy backlink profile means that you must have relevant links only diversity among the
web it’s linking to yours is good but keep in mind that a link from a football website to let’s say mousetraps common might seem somewhat desire there are
many more aspects to link building backlink profiles and different types of
link store websites can have but we’ll have to discuss these another time go out and answer questions let me know in the comments section.
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